Objective
The objective of creating a DRAB poll is to identify potential customer buying objections that may hinder clicks on your product and to gather insights to counter those objections for improved CTR.
Key Steps
Add your product to the poll.
Create a situation where your product is the solution to a problem.
The poll preset will ask users why they would not buy the product and gather their responses.
Target the right demographic to ensure accurate and valuable poll results.
Analyze the responses to identify buying objections.
The poll result page will guide you in developing ideas to counter the objections and improve your product.
Cautionary Notes
Ensure the poll situation is clear and concise to gather relevant insights.
Use the information gathered from the poll effectively to enhance your product.
Tips for Efficiency
Engage with the right audience to get meaningful responses.
Regularly review and update the poll based on changing market trends and customer feedback.
Collaborate with the marketing team to align the poll findings with the overall branding strategy.